Real Hardcore Fans

HEINEKEN PRESENTS

THE CAMPAIGN

What makes a hardcore fan… really hardcore?

It's their behaviour - sure - but not the one you'd expect. It's waiting long hours for an autograph. It's naming your pets after your favourite football player. Never watching a game without your lucky sock. Or if you're in Asia, it's quite common to stay up all night for the match.

Cheers to the real hardcore fans.

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Real Hardcore Fans

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THE STATS

We found real data that proves that real hardcore fans are different, but equally crazy.

57%

of fans never watch the game without their lucky socks.

33%

of fans choose their pets name after football legends.

1 in 4

fans would do unthinkable things for an autograph.

THE CONTEST

Real Fans Seats

Share what makes you a hardcore fan to have a chance to win two seats at the UEFA Champions League Final.

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